Ecommerce & Digital Marketing Manager

Our client is a a boutique national retail brand, serving customers for over a generation through our 40+ store network.

Whilst maintaining their strong heritage, they are also building for the future with ongoing investment in to our online presence.

This role would oversee the ecommerce platform, digital marketing and social media, reporting directly to the leadership group.

Day to day responsibility of the ecommerce platform, ensuring products are up to date and the site is functioning at optimal performance
Maintenance and reporting of Google Analytics and sales and advertising metrics
Work with the online customer service and fulfilment team for the resolution of any customer enquiries, such as refunds or shipping errors
Working with our third party providers, such as web developers, SEO and paid social to present and best reflect our brand and target our key customers
Have a strong technical understanding of ecommerce platforms, with knowledge on how to bulk edit inventory, import, export and troubleshoot most day to day issues. Any UI/UX development experience would be welcomed.
Leveraging our data in to optimising sales, loyalty and return visits to the online store and our bricks and mortar network
Create and develop EDM's and the marketing strategy in conjunction with the product team

About You
Deep understanding and high level of experience with platforms such as Magento, Big Commerce and Shopify, including integration and optimisation of Google Analytics, Adwords, SEO and marketing
Demonstrated ability to develop, create and execute weekly EDM campaigns using platforms such as Bronto, Klaviyo or Omnisend.
Good technical understanding of web development, integrations and experience with implementations and upgrades
Demonstrated experience developing, managing and executing a well rounded omni channel sales strategy that gets results
Eye for detail and able to leverage data and feedback in to meaningful actions

31/08/2020 $0 CBD, Inner West & Eastern Suburbs 1 Marketing & Communications
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