MARKETING EXECUTIVE

About the Business

 

Emprise Group Holdings is a dynamic media and marketing business specialising in the delivery of content and mapping for the outdoor / adventure travel sector. The Emprise business operates three key business streams across media (print & digital), mapping (GPS & printed maps) and marketing services, including events which provides scale of operation and diversity of opportunities.

 

The business operates a number of industry leading brands (including; Hema Maps, Camper Australia, Caravan World, Trade-A-Boat and Outdoor) which each engage with a niche industry segment to connect with and engage consumers. The Emprise brands deliver content through magazines, books, mobile applications and websites and have over half a million active users interacting with them each month.

 

To deliver the next phase of growth, we are looking for a talented, creative, proven and capable marketer with a positive, can-do attitude and a proven history of results to join our passionate team of adventurers. 

 

About the Role

 

Reporting to the Head of Marketing, the ideal candidate for this role will be an experienced Marketing Executive who can drive the planning and execution of our marketing agenda. The role will be responsible for helping oversee the day-to-day marketing activities, which includes retail marketing campaigns. 

 

The ideal candidate will have a passion for marketing and an instinctive sense of how to best communicate brand messages and calls to action through digital and print channels. A tech-savvy and intuitive marketer, the ideal candidate will drive strong marketing outcomes for the business and will add great ideas to enhance our marketing capability. 

 

Job Tasks and Responsibilities

 

  • Working with the team on all strategic and operational aspects of the marketing function

  • Developing and executing a Retail Marketing strategy & plans for the points of sale (producing seasonal POS materials, online communication for wholesale accounts, visual merchandising, activations and  local store marketing strategy) 

  • Managing integrated retail marketing calendar

  • Monthly reporting of marketing campaign performance and centre goals

  • Develop, analyse and make informed decisions from key marketing data, insights and analysis;

  • Accountable for tracking and reporting ROI on all major marketing activities.

  • Collaborate with designers to improve user experience 

  • Assist with the day to day administration tasks

  • Assist with the management of the email database and CMS systems

 

Skills and Experience

 

  • 3 - 4 years marketing experience, preferably with a retail background

  • Excellent end to end marketing campaigns performance

  • Excellent planning and time management skills

  • A flexible and proactive attitude

  • Excellent communication skills and customer focus

  • High attention to detail and sense of urgency

  • Excellent presentation and a team player

  • Experience in web content creation

  • Highly creative with a flair for design

  • EDM campaigns and CRM experience

 

This position will report directly to the Head of Marketing. The successful applicant will be an Australian citizen or permanent resident.  Anyone who does not meet this basic requirement need not apply.

 

Applications close 5pm, Friday 13th March, 2020.

10/03/2020 $0 Bayside & South Eastern Suburbs 1 Marketing & Communications
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