Digital Marketing Coordinator

Leading tourist attraction and wildlife park, Fast paced environment, Friendly team environment.

We're looking for the best Digital Marketing Coordinator to join the Reptile Park team!  The Australian Reptile Park is one of Australia's most iconic and reputable tourist attractions providing the best family fun day out! We're looking for a motivated, proactive and suitably experienced individual to who wants to work in an exciting, fast paced tourism environment.  The successful applicant will:

  • Developing and executing digital marketing campaigns within the Google Ads Manager and other digital/ social platforms
  • Reach the online sales goals assigned by management
  • Ongoing management and optimisation of campaigns
  • Partaking in scheduled reporting and strategy meetings
  • Report to the Marketing & Business Manager on ongoing projects and success
  • Design and implement SEM campaigns to increase web traffic and online purchases
  • Be responsible for growing revenue made from the Australian Reptile Park social media pages
  • Be responsible for growing online sales (admissions, tour bookings, online shop, etc)
  • Create partnership opportunities that lead to endorsement deals (including both monetary and in-kind sponsorships)
  • Assist with internal marketing, sales and growth strategy
  • Create automated email campaigns with content, relevancy, smart segmentation and personalisation
  • Monitor performance of email campaigns and suggest the implement of strategies for optimisation
  • Identify, investigate and implement opportunities in the digital space to help increase ARPs brand awareness

To succeed in this role you'll have:

  • Minimum 2-3 years relevant experience in a digital marketing role
  • Proven track record with digital sales and digital marketing campaigns with the ability to show examples of previous success
  • Strong SEM campaign management skills (2-3 years experience)
  • Tertiary digital marketing, marketing or communications
  • Experience with Google Ads Manager and other social media advertising platforms
  • Motivation with an emphasis on problem solving
  • Strong computer skills within the office suite
  • Ability to work under pressure
  • High level of presentation
  • Good written and oral communication skills
  • High organisational skills
  • Driver's license and car

Applications close 5pm Friday 21 May 2021

Only Short Listed Applicants will be contacted.

The Australian Reptile Park is an equal opportunity employer. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, or disability status.


03/05/2021 $0 Gosford & Central Coast 1 Marketing & Communications
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