Analytics Manager

Analytics Manager (Digital Analytics & Cloud) 

Annalect is a global data, technology, and analytics consultancy, with offices based in Sydney, Melbourne, Brisbane, and major global hubs. We create solutions across data, measurement, analytics, visualisation, and marketing technology to maximise the effectiveness of media and our client's media ROI.  

 When we launched Annalect globally in 2011, we dedicated ourselves to transforming the effects of data and analytics on media. Now we have learned to transform the entire marketing process.  

 Annalect is part of the Omnicom Media Group, and services hundreds of clients across OMD, PHD, Hearts & Science, Resolution Media, Foundation, and OMG United, in addition to working on our own portfolio of direct clients. 

 Our work with PHD won B&T's 2019 award for Best Media Campaign for Children's Panadol, and our work with OMD won B&T's 2019 award for Data Driven Marketing for McDonald's Monopoly.  

 The role 

 This is a unique opportunity for a candidate with a balance between people and client management with a strong technical capability across digital analytics technologies. This position has 3 core pillars: client facing technical consulting, implementation of digital analytics strategies and supporting the resourcing and development of a team of analytics specialists.   

 We are looking for someone that is courageous, challenges the norm and follows our team's belief that "anything is possible".  


  • Plan, manage and prioritise timely delivery of analytics solutions across your team's scope of work 
  • Be responsible for the day-to-day accountability across client accounts and agency stakeholders 
  • Develop and execute strategic analytics solutions particularly in Google Cloud Platform
  • Support, manage and nurture regional and global analytics teams' innovation and skill development
  • Foster innovation of tools and techniques to increase efficiency across analytics practices
  • Identify new opportunities and draft web analytics and cloud project proposals as needed
  • Present solutions, insights, and results to clients and agency partners in meaningful ways
  • Collaborate across agency teams and support execution of performance media services
  • Help with the development of team documentation to be used within future pitch projects
  • Build relationships with partner & technical teams at Google, Facebook, and others 

What you will need

  • 3-5 years in Digital Insights, Customer Analytics, Campaign Analysis or database marketing role
  • Experience managing project life cycles of digital solutions (scoping, milestone planning, KPI, delivery)
  • Expert in Google Analytics, Adobe Analytics, Google Tag Manager, Adobe Launch, Ensighten, Tealium and other market leading Analytics and Tag Management Systems.
  • Be able to articulate solutions to non-technical audiences and communicate value of your recommendations
  • Best in class document preparation and ability to review and feedback on documentation improvement
  • Understanding and experience of big data analysis techniques across cloud computing networks
  • Confidence with SQL platforms, manipulating big data sets, segmenting, and analysing data  
  • Hands-on practical experience managing large scale web analytics implementations 
  • Familiarity and experience with front-end web development languages (JavaScript, HTML, CSS, Python) 
  • Understand data concepts of digital media platforms (Google Marketing Platform, Ad)

 Nice to haves

  • Awareness of other digital disciplines (SEO, PPC, Programmatic, Multi-touch Attribution, etc.) 
  • Demonstrated statistical analysis across R or Python notebooks is an advantage 
  • Experience pricing and producing client proposals
  • Ability to develop excellent technical documentation
  • Self-starter, highly motivated to excel with minimal supervision


  • Award winning culture that encourages innovation 
  • Work within a diverse team, making positive & meaningful contributions.
  • Access to top tier clients and complex business challenges
  • Continuous development through our mixed learning approach.
  • Flexible working arrangements
  • Giving Back Opportunities 
  • Pet-friendly office 
  • Ski trips and much, much more!   

09/11/2020 $0 Sydney 1 Marketing & Communications
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