Bamboo is an innovative tech start-up based in Perth, Australia that makes complex investments easy and accessible. Bamboo is a microinvestments app that allows anyone to seamlessly purchase digital assets like gold and Bitcoin. It's an easy, secure, and effective way to participate in new asset classes. All users need is a mobile phone and a bank to get started.
At Bamboo, we are looking to hire someone to implement and manage our digital marketing campaigns. We are looking for someone to take ownership of the role, so it is important that you have professional ambition and a strong desire to learn new skills.
Your personal traits are also important to us and we would encourage you to apply if you are creative and driven. As well as this we encourage applicants who are excited by developing systems and processes to make their job (and others) easier. We hope to build the marketing team over the next year, so leadership traits are also desirable.
Mission: Successful applicants will be expected to work closely with the CMO to help deliver a variety of strategic initiatives for the company.
Applicants will be expected to manage the various communities across a number of different social channels, directly engaging with customers on a day to day basis.
Experienced in the day to day running and maintenance of campaigns across a number of different Acquisition channels:
Experience working with & sourcing influencers across a variety of social platforms and media ranging from podcasts to Instagram.
Applicants will be expected to monitor performance across a number of different advertising channels and work directly with the creative team to maximise advertising effectiveness.
Experience building and in the day to day running/maintenance of automated drip campaigns across a number of different Acquisition channels.
Applicants must be able to utilise a number of different tools to build reports for the CMO and wider business.
Successful applicants must have a data-driven approach to marketing, making use of A/B testing & campaign analysis to optimise channels & maximise spend efficiency.
Experience directly reaching out to & engaging with our customers:
- Running Focus Groups
- Organising & Conducting Customer Interviews
- Designing & issuing customer surveys
Ability to write basic updates, emails and education material
General App Store Optimisation
- Run A/B Tests to improve store performance
- Refresh the creatives regularly
- Add content for events and new features
It is desirable that you have an interest in the Cryptocurrency space with a focus on spreading cryptocurrency adoption. You will leverage your social media and community building skills to establish our brand.
Experience writing press releases and liaising directly with press and the media.
At least 2 years experience in a digital marketing role or similar
What we are offering
- Flexible working hours
- Flexible working arrangements
- Estimated 30 hours with room to increase to 40 hours
- Career growth and upskilling opportunities
- Supportive team environment
1. Please send your CV together with a cover letter and explain how you are suited to this role with details on how you would manage being in a fast-growing business.
2. The second stage is an interview either in person / or via zoom
Its really important to us that you have attention to detail so please follow the requests of this advert. As well as this, applications close 14 November 2020. Please also put your favourite holiday destination in the subject line.
We look forward to receiving your application.